Landmarks

  • July 2018

    XLR8 disengages from consulting for Guinness Nigeria

  • April 2018

    After a short spell of just a few months, XLR8 formally disengages from consulting for MTN Nigeria.

  • July 2015

    XLR8 commences managing the corporate communications portfolio of Guinness Nigeria, having won the competitive bid for the business.

  • June 2015

    After eight momentous years during which it received stellar commendations for its work, XLR8 discontinues working on the MTN brand

  • February 2015

    XLR8 begins a working partnership with Waggener Edstrom, an independent communications consultancy headquartered in Seattle, USA.

  • September 2014

    XLR8 wins a competitive bid for the communications management of the entire portfolio of Samsung Electronics West Africa.

  • May 2014

    XLR8 wins a competitive bid for the communications management portfolio of British American Tobacco Nigeria and begins working for the organization.

  • XLR8 and Weber Shandwick sever their affiliation.

  • January 2014

    XLR8 enters into an affiliation with Weber Shandwick, a member of the Interpublic Group. It becomes Weber Shandwick’s exclusive affiliate in Nigeria.

  • October 2013

    XLR8 is hired by EMC to manage its Nigeria Forum. It would soon thereafter be retained to do so on an annual basis, among other responsibilities.

  • October 2012

    XLR8 begins consulting for Nigerian Bottling Company, the Nigerian franchise bottlers of Coca-Cola products.

  • July 2012

    XLR8 is hired by Samsung to manage the market introduction of its blockbuster smartphone, Samsung Galaxy S111. Thereafter, XLR8 is requested to launch a steady stream of rave-making mobile devices including the Galaxy Note 11 and many more.

  • February 2012

    XLR8 officially resumes consulting for Ericsson. Before now, XLR8 had consulted on an ad hoc basis for Ericsson for upwards of 18 months.

  • March 2010

    XLR8 discontinues work on the MainOne Cable brand.

  • January 2009

    XLR8 commences work on the Stanbic IBTC brand. Among its innovations are the conceptualization, development and production of a customer magazine for Stanbic IBTC Bank, the first ever in the entire Standard Bank Group.

  • October 2008

    XLR8 begins consulting for MainOne Cable Company, which is at the time, laying a cross continental submarine fibre optic network from Nigeria and Ghana to Europe in order to avail West Africa of broadband internet.

  • XLR8 wins a competitive bid among some of Nigeria's leading consultancies for the communications management consultancy portfolio of Stanbic IBTC PLC and all of its subsidiary companies.

  • Beginning this month and for several months in the future, XLR8 works for Royal Exchange, Nigeria's oldest insurance conglomerate.

  • July 2008

    XLR8 begins consulting for the Nigerian subsidiary of Africa's leading pay television operator, Multichoice Nigeria as well as its sister companies, SuperSport and M-net.

  • July 2007

    XLR8 relinquishes the Ericsson business

  • XLR8 is hired by Unity Bank to propose and implement a strategy to launch four new products. In the process, XLR8 executes Nigeria's first ever private-sector organized Durbar, among a combination of experiential marketing initiatives. At the conclusion of the extensive initiatives in January 2008, Unity Bank acknowledges a considerable rise in its brand visibility while its share price rises by six percent.

  • May 2007

    XLR8 wins a competitive bid by eight communication consultancies for the MTN corporate communications business. It begins consulting for MTN Nigeria and its specialist corporate social investment vehicle, MTN Foundation and would do so for the next eight years.

  • August 2006

    XLR8 ceases to consult for Nokia in the aftermath of an administrative restructuring that sees a change in the reporting lines of the Nigerian subsidiary of Nokia.

  • May 2006

    XLR8 begins consulting for eTranzact, a multichannel payment platform. By December 2006, the company acknowledges a considerable improvement in its brand visibility and enhanced understanding and appreciation of its offering by key customers with an accompanying enhanced patronage.

  • April 2006

    XLR8 organizes the full complement of events to formally launch Nokia into Nigeria. This is sequel to months of painstaking planning and engagement with sundry stakeholders.

  • On the same day, XLR8 organizes the full complement of events to formally launch Cisco into Nigeria.

  • March 2006

    XLR8 holds a sequel to eNNOVATE Expo. Like the maiden edition, it is personally flagged off by Cornelius Adebayo, Nigeria's Communications Minister. Participants, this time, include Nokia, DHL, MTN, Ericsson, Starcomms, APC, Accelon and many others.

  • In the same month, XLR8 begins consulting for Cisco.

  • September 2005

    XLR8 begins consulting for Ericsson West Africa

  • XLR8 also begins consulting for Nokia in Nigeria. Nokia is at this time desirous of setting up a full-fledged presence in Nigeria having been hitherto represented by trade partners. XLR8 provides specialist guidance and stakeholder management in this regard, facilitating and guiding engagement with such key stakeholders as the media, industry regulators, government, the diplomatic community and others.

  • March 2005

    XLR8 begins inaugural eNNOVATE Expo, an exhibition and conference series on technological innovation. Nigeria’s Minister of Communication, Cornelius Adebayo personally flags off the event which features Hewlett Packard, telecom services providers including Mtel, Starcomms, Reltel, Accelon and many more.

  • January 2005

    XLR8 begins consulting for IBM West Africa

  • December 2004

    Its first consultant outside of the CEO, Mimi Deke is hired

  • September 15, 2004

    XLR8 is launched in a colloquium held in Lagos, Nigeria and chaired by former Nigerian Health Minister, Julius Adelusi-Adeluyi. Speakers are Adrian Wood, formerly Chief Executive Officer of MTN Nigeria, Pat Utomi, a management expert and Professor of Political Economy at the Lagos Business School and Calixthus Okoruwa, founding Chief Executive Officer of XLR8.